Objectives
- To provide opportunities to teams for improving their entrepreneurial skills.
- To unleash their innovation and creativity.
- To develop their managing and marketing skills.
- To assist them achieve sales goals and profitability.
- To enable them deliver marketing strategies effectively.
Campus Company Standards
- The core mission of the student-led Campus Company Trendy Turn - Joy in Creativity is to provide customers with a diverse range of home furnishing products, costumes, and fashionable accessories.
- Every year, a team of students willing to run the Campus Company join together as student-investors by contributing a minimal amount.
- The Market research, a foundational step to understand current trends and consumer preferences is to be carried out for choosing the list of items for production.
- Product development begins by designing unique and appealing items that align with identified market demands.
- Innovation plays a crucial role, often involving the use of sustainable materials and cutting-edge design concepts.
- Prototyping and testing are integral to ensure product quality and functionality.
- Manufacturing processes begin only after the prototype test.
- Cost-effective sourcing of materials and efficient production methods are vital to keeping prices competitive.
- The Campus Company encourages employing skilled artisans and designers who bring a creative touch to their products.
- Marketing efforts focus on establishing a distinct brand identity and conveying the unique value of the outputs.
- The Campus Company attempts to cater to a broad demographic, offering both affordable and premium product lines to suit various budgets.
- The student-investors-cum-employees work towards getting a trusted name for their commitment to style, quality, and customer satisfaction in the home furnishing, costume, and fashion accessory markets.
Genesis
The Department of Costume Design and Fashion is keen on generating employment opportunities of students by up skilling their entrepreneurial abilities. It takes ventures to transform them from job-seekers to entrepreneurs by exploring ample sources of knowledge technology, and support facilities. The Campus Company is an initiative that strengthens the culture of innovation and entrepreneurship. It endeavours to inspire the student community to emerge as successful student-entrepreneurs. The Department takes efforts to hone students' skills, render support and monitor their performance. One of the greatest initiatives of the Department is establishing collaboration with the best organizations in Garment Industry for giving first-hand experience with machines and tools in production and marketing as Interns. This industrial training on Garment Production and Boutique Management facilitates the students to bring out their innate talents, innovative ideas and entrepreneurial skills through establishing a Campus company.
The Department of Costume Design and Fashion launched a Campus Company Trendy Turn - Joy in Creativity in 2019. This Campus Company aims to provide hands-on learning opportunities for aspiring student entrepreneurs. It facilitates them to express their creativity and showcase their artistic skills. Students are trained to prepare a diverse range of home furnishing products, costumes and accessories. They are able to experiment with different materials, designs, and styles to create unique and eye-catching products. This creative outlet cultivates entrepreneurial traits and allows students to explore their passion for design and aesthetics. They learn to overcome challenges, adapt to changing circumstances and believe in their abilities to achieve success in future. Through this journey, student entrepreneurs develop a strong sense of self-confidence and personal growth.
Committee Members for the year 2025 - 2026
| CEO | : | S. Nandhini, III B.Sc. Costume Design and Fashion |
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| Financial Manger | : | M. Priyanka, III B.Sc. Costume Design and Fashion
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| HRM | : | M. Sri Siva Sakthi, III B.Sc. Costume Design and Fashion
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| RND | : | P. Sharmila, III B.Sc. Costume Design and Fashion |
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| Production Manager | : | R. Mahalakshmi, III B.Sc. Costume Design and Fashion |
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| Purchasing Manager | : | S. Abarna, III B.Sc. Costume Design and Fashion |
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| Marketing Manager | : | D. Shivani, III B.Sc. Costume Design and Fashion |
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| Sales Manager | : | S. Harsha Varthini, III B.Sc. Costume Design and Fashion |
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| Stock Maintenance | : | G. Jayashri, III B.Sc. Costume Design and Fashion |
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Department of Costume Design & Fashion
Trendy Turn - Joy in Creativity
