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FACULTY PROFILE

Teachers
Dr. M. PONNIEN SELVI
Associate Professor & Head
Department of Commerce (Aided)
Academic Qualifications
  •   M.Com.
    Year of Passing : 1990

     V.V.Vanniaperumal College for Women, Virudhunagar

  •   M.Phil.
    Year of Passing : 2001

     V.V.Vanniaperumal College for Women, Virudhunagar

  •   Ph.D.
    Year of Passing : _

     Madurai Kamaraj University, Madurai

  •   B.Ed.
    Year of Passing : 1997

     Annamalai University, Chidambaram

  •   R.B.P.P.
    Year of Passing : 1999

     DBHP Sabha

  •   M.A.
    Year of Passing : 2006

     Pondicherry University, Pondicherry

  •   M.Phil.
    Year of Passing : 2014

     Madurai Kamaraj University, Madurai

  •   Diploma in Conversational Hindi
    Year of Passing : 2007

     S.B.I.O.A. Institute, Chennai

  •   P.G.D.C.A
    Year of Passing : 1997

     _

  •   M.B.A.
    Year of Passing : 2015

     Alagappa University, Karaikudi

  •   Sanskrit- Introductory Course
    Year of Passing : 2016

     Indian Academy of Sanskrit and Culture

  •   Sanskrit- Preliminary Course
    Year of Passing : 2017

     Indian Academy of Sanskrit and Culture

  •   Certificate Course in Desktop Publishing
    Year of Passing : 2017

     V.V.Vanniaperumal College for Women, Virudhunagar

  •   Diploma in Fashion and Apparel Designing
    Year of Passing : 2021

     _

Dr. M. PONNIEN SELVI, M.Com., B.Ed., PGDCA., M.Phil., M.A., M.Phil. (Hin), CDTP., DFAD, MBA., Ph.D.,
Associate Professor & Head, Department of Commerce (Aided)
Ponnien Selvi@vvvcollege.org
Professional Experience
Associate Professor & Head, V. V. Vanniaperumal College for Women, Virudhunagar, 32 years, 2 months
Administrative Positions held
Additional Dean (Arts) - 2020-2021
Guideship
Ph.D.Completed: 2
Submitted: 4
M.Phil.Completed: 11
Research Area
Entrepreneurship Development
Marketing
Research Projects
"Role of Nationalised Banks in promoting Investment among Working Women in Virudhunagar District", funded by UGC-SERO, Hyderabad, 1997-1999: Rs.18,325/-
Books published
Ponnien Selvi M, Sri Devi N, Business Mathematics: Yoga Publishing House, 2007, 390p.Value Education
Ponnien Selvi M, Sri Devi N, Business Mathematics: Second Published Edition, Yoga Publishing House, 2011, 361p.
Maithili B, Thilakam C, Ponnien Selvi M, Vijayarani D, Tamilselvi M,Malarvizhi P, Value Education: 1st Edition,New Century Book House(P)Ltd, 2014, 80p
Ponnien Selvi M , Atheeswari R, Information Technology:1st Edition, Madurai, Shanlax Publications, 2021, 162p
Chapters published
Ponnien Selvi M and Atheeswari R. Circular Economy Model for Florists: Need of the Hour, In:Chinnappan Baskar, Seeram Ramakrishna, Shikha Baskar, Rashmi Sharma, Amutha Chinnappan, Rashmi Sehrawat(eds). Handbook of Solid Waste Management, Singapore, Springer Nature: 2021, 711-723 pp.
Journal Publication
Ponnien Selvi, M. and Banumathy, S.(2010) “Management Efficiency of Enterpreneurs in Tailoring Units.” Journal of B-Research June. 2010: pp. 37-48
Banumathy, S. and Ponnien Selvi, M.(2010) “Innovative Spirit of Enterpreneurs in Tailoring Units.” Business Plus July 2010: pp. 34-40
Banumathy, S. and Ponnien Selvi, M.(2013) “Entrepreneurship Education for Enterpreneurship Development.” Primax International Journal of Commerce and Management Research Oct-Dec. 2013: pp. 55-63
Geetha, R. and Ponnien Selvi, M.(2014) “Messages and Meanings Hidden in Silence.” Multidisciplinary Research Journal of VVV College Mar. 2014: pp. 226-231
Ponnien Selvi, M. and Panchavarnam, R.(2015) “Mobile phone Security – Need of the Hour.” College Sadhana-Journal for Bloomers of Research Dec. 2015: pp. 58-62
Ponnien Selvi, M. and Atheeswari, R. (2018)“Mobile Phone Technology applied by Rural Entrepreneurs (A Study with Special Reference to Entrepreneurs in Flower Vending Business).” Research Explorer Oct- Nov. 2018: pp. 11-14
Ponnien Selvi, M. and Nandhii, B. (2019)“STAR 2.0 – a Star in the sky of Digital India Project.” Research Explorer Oct- Nov. 2018: 33-36
Ponnien Selvi, M. and Jesina, J.A. (2018)“Awareness about Ayushmann Bharat Scheme – A Study.” Bodhi International Journal of Research in Humanities, Arts and Science Jan.2019: pp. 55-58
Ponnien Selvi, M. and Mahalakshmi, R.(2018) “Five Ms of Advertising for Value Based Communication about Tin Containers.” Shanlax International Journal of Commerce Sep 2018: pp. 181-189
Rajeev Gandhi, M. and Ponnien Selvi, M.(2018) “A Study on Impact of Solar Products on Business in Sivakasi Taluk.” International Journal of Advance and Innovative Research Oct – Nov. 2018: pp. 39-41
Ponnien Selvi, M. and Mahalakshmi, R (2019)“Awareness of Buyers about Eco-Friendly Packages” The International Journal of Analytical and Experimental Modal Analysis Sep.2019:pp. 340-350
Ponnien Selvi, M. and Atheeswari, R. (2019)“Mompreneur Florists and Emotions Management” The International Journal of Analytical and Experimental Modal Analysis Sep.2019
Ponnien Selvi, M. and Manimekalai, C. (2019)“Eco – Friendly Homes: Need of the Hour Social.” The International Journal of Analytical and Experimental Modal Analysis Sep.2019
Ponnien Selvi, M. and Nageswari, K.(2019) “Responsibilities of Milk Vending Women in Virudhunagar Taluk.” The International Journal of Analytical and Experimental Modal Analysis Sep.2019:
Ponnien Selvi, M. and Packialakshmi, P.(2019) “Revenue Management Techniques of Hospitality Job Holders.” The International Journal of Analytical and Experimental Modal Analysis Sep.2019: pp. 352-363
Ponnien Selvi, M. and Packialakshmi, P. (2020)“Attitude of Rural People Towards the ATM Card Services for Special Purposes” Alochana Chakra Aug. 2020: pp. 1429-1435
Ponnien Selvi, M. and Manimekalai, C.(2021) “Rebuilding Customer Relationships in the New Normal - A Study with reference to Builders.” Journal of Indian History & Culture 2021: pp. 131-138
Ponnien Selvi, M. and Rajeev Gandhi, M. (2021)“Challenges faced by Dealers in Popularising Solar Technology Products.” Journal of Indian History & Culture 2021: pp. 167-172
Ponnien Selvi, M. and Nageswari, K. (2021)“Technology – The Game changer for Micro Dairy farmers in Virudhunagar district.” Journal of Indian History & Culture 2021: pp. 225-230
Ponnien Selvi, M. and Mahalakshmi, R.(2021) “Analysis of Job Satisfaction of Workers in Tin Containers Manufacturing Units.” Business Plus Dec. 2021: pp. 1-15
Ponnien Selvi, M.(2022)."Sustainable Development of Dairy Farming through Technology, A Study with reference to Amul and Aavin". Journal of the Asiatic Society of Mumbai, ISSN 0972-0766,Vol.98, 2022
Ponnien Selvi, M.(2022)."Social Entrepreneurship in Solar Products in Virudhunagar District", Journal of the Asiatic Society of Mumbai, ISSN 0972-0766,Vol.98, 2022
Ponnien Selvi, M.(2022)."From Semi Automation to Fully Automation - A Step Ahead with Cost Excellence", South India Journal of Social Sciences:ISSN:0972-8945,Vol.XXI.No.19, pp.54-60
Ponnien Selvi, M.(2023)."A Study on Mobile Payment Practices of Florists", South India Journal of Social Sciences, ISSN: 0972-8945, Vol.XXI, No.19, January - June 2023
Ponnien Selvi, M.(2023)."Services by HEIs-A Step for Community Entrepreneurial Development (A Study with Reference to Florists)"Journal of the Asiatic Society of Mumbai, ISSN 0972-0766,Vol.XCIX,No.08,2023.p.no 327 -334
Paper Presentation
Ponnien Selvi, M.2003,Web Advertising, A.N.J.A. College, Sivakasi
Ponnien Selvi, M.2005,Aviation – An integral Part of Country’s Economic Development, V.V.Vanniaperumal College for Women, Virudhunagar
Ponnien Selvi, M.2005,Data-One : Opportunities and Challenges, APA(W) College, Palani
Ponnien Selvi, M.2005,Role of Financial Institutions in the Management of Wasteland, S.R.N.M. College, Sattur
Ponnien Selvi, M.2006,Globalisation of Higher Education, Devanga Arts College, Arupukottai
Ponnien Selvi, 2006, M.Value Addition Techniques of Tailoring Units, Loyola College, Chennai
Ponnien Selvi, M.2006,Challenges to be faced by the dealers of Household Appliances, Adaikalamadha Institute of Management, Thanjavur
Ponnien Selvi, M.2006, Effective Teaching and Learning in Rural Colleges, C.P.A.Collelge, Bodi
Ponnien Selvi, M.2006, FDI in RetailTrade,Vimala College,Trissur
Ponnien Selvi, M.2006,Management Functions Performed by Rural Entrepreneurs, N.M.S.S.V.N.College, Madurai
Ponnien Selvi, M.2007,Impact of Leadership Development Programme, Sourashtra College, Madurai
Ponnien Selvi, M.2007,Commerce Education for Good Citizenship, Madura College (FOCOT), Madurai
Ponnien Selvi, M.2007,Whither tin containers manufacturing units,N.M.S.S.V.N.College, Madurai
Ponnien Selvi, M.2007,Organisa-tional Loyalty of Employees of Spinning Mill, N.M.S.S.V.N.College, Madurai
Ponnien Selvi, M.2007,VAT – Its impact on prices of tin containers, V.V.Vanniaperumal College for Women, Virudhunagar
Ponnien Selvi, M.2007,Entrepreneurship Education and Entrepreneurship Development, V.V.Vanniaperumal College for Women, Virudhunagar
Ponnien Selvi, M.2007,Self employment through automobile workshop
Ponnien Selvi, M.2007,VAT – Accoounting Treatment, Rajapalayam Raju’s College, Rajapalayam
Ponnien Selvi, M.2007,VAT – A Tool for Traders’ Development, Rajapalayam Raju’s College, Rajapalayam
Ponnien Selvi, M.2007,Bankers as Innovative and Imitative Entrepreneurs, Kamaraj College, Tuticorin
Ponnien Selvi, M.2007,Six Steps Strategy to make the Customers Loyal
Ponnien Selvi, M.2007,IDIC – The Winning Strategy of Tailoring Units, ANJA College, Sivakasi
Ponnien Selvi, M.2007,Building Customers’ Loyalty – Need of the Hour, Caveri College, Trichy
Ponnien Selvi, M.2007,Financial Services by Unorganised Sector, Caveri College, Trichy
Ponnien Selvi, M.2007,Role of News paper in Effective Teaching for Quality Excellence, V.V.Vanniaperumal College for Women, Virudhunagar
Ponnien Selvi, M.2007,Financial Services for Rural Development, Caveri College, Trichy
Ponnien Selvi, M.2008,Waste Management by Self Employed Women,St.Joseph’s College, Cuddalore
Ponnien Selvi, M.2008,Maintaining Loyal Customers, Karpagam College, Coimbatore
Ponnien Selvi, M.2008,Processing of Tender Coconut Water, Gandhigram Rural University, Gandhigram
Ponnien Selvi, M.2008,Students’ Feedback – A Goldmine for Quality Enhancement, V.H.N.S.N.College, Virudhunagar
Ponnien Selvi, M.2008,Newspapers- The Powerful Weapons for Upholding Human Rights, V.H.N.S.N.College, Virudhunagar
Ponnien Selvi, M.2008,Curriculum Design and Entrepreneurship Education, ANJA College, Sivakasi
Ponnien Selvi, M.2008,Sumangali Scheme for Teenage Girl Workers – A Boon or Bane, V.H.N.S.N.College, Virudhunagar
Ponnien Selvi, M.2008,Retail Marketing of Edible Oil, M.T.N.College, Madurai
Ponnien Selvi, M.2008,Advertisement as a pre- dominant factor, College, Madurai
Ponnien Selvi, M.2008,Ilakkiyathil Aadai-tthozhilin Madhippu-kootu Nutpangal, V.V.Vanniaperumal College for Women, Virudhunagar
Ponnien Selvi, M.2008,Socio-economic empowerment of women – Need of the Hour, Sourashtra College, Madurai
Ponnien Selvi, M.2008,Technology Adoption by Self Employed Women,Sourashtra College, Madurai
Ponnien Selvi, M.2009,Core Banking System – Challenges Ahead, Nagerkoil
Ponnien Selvi, M.2010,Cluster Approach – A boon for micro entrepreneurs, V.V.Vanniaperumal College for Women, Virudhunagar
Ponnien Selvi, M.2011,Role of Commerce Teachers in Higher Secondary Schools, V.V.Vanniaperumal College for Women, Virudhunagar
Ponnien Selvi, M.2011,Skill Based Commerce Education – Need of the Hour, V.V.Vanniaperumal College for Women,Virudhunagar
Ponnien Selvi, M.2011,Professional Ethics for Quality Evaluation System
Ponnien Selvi, M.2010,Global Pricing Management to enhance the span of product life cycle, Nehru Institute of Management, Coimbatore
Ponnien Selvi, M.2011,Product Management,V.V.Vanniaperumal College for Women, Virudhunagar
Ponnien Selvi, M.2011,Relationship Marketing Strategies in Retailing, M.T.N.College, Madurai
Ponnien Selvi, M.2012,FDI – An Effective Instrument for Hi-tech Retailing, St.Xavier’s College, Palayamkottai
Ponnien Selvi, M.2012,Systematic Training for Upgradation of Services, V.V.Vanniaperumal College for Women, Virudhunagar
Ponnien Selvi, M.2012,Data Mining in CRM
Ponnien Selvi, M.2012,Walmart – In or Away, St.Xavier’s College, Palayamkottai
Ponnien Selvi, M.2012, Impact of Recent Retail Reforms
Ponnien Selvi, M.2012, Entrepreneurial qualities of SHG members in Theni
Ponnien Selvi, M.2012,Role of SIDCO in promoting and protecting small and medium industries
Ponnien Selvi, M.2012,Impact of Globalisation on Latent Skill Development
Ponnien Selvi, M.2012,FDI in multi-brand retailing in India, St.Joseph’s College,Trichy
Ponnien Selvi, M.2012,Consumer perception towards global products, Sri Kaliswari College, Sivakasi
Ponnien Selvi, M.2012,A study of Awareness of College Students about Self Help Group, Kanniyakumari Academy of Arts and Science, Nagercoil
Ponnien Selvi, M.2012,Impact of Financial Crisis on Unorganised Lending,South Travancore Hindu College, Nagercoil
Ponnien Selvi, M.2013,DGFT and India’s Recent Foreign Trade Policy
Ponnien Selvi, M.2013,Reducing Global Warming, V.H.N.S.N.College, Virudhunagar
Ponnien Selvi, M.2013,Use of ICT in Marketing Mix
Ponnien Selvi, M.2013,Inculcating Skill Based Banking Knowledge, St.Xavier’s College, Palayamkottai
Ponnien Selvi, M.2014,Making Blended Learning Effective, Lady Doak College, Madurai
Ponnien Selvi, M.2014,Unorganised workers and their rights, VHNSN College, Virudhunagar
Ponnien Selvi, M.2015,Mobile Phone Security, Nehru Memorial College, Puthanampatti, Trichy Dt.
Ponnien Selvi, M.2015,Argument for and against the usage of Education Cess in India
Ponnien Selvi, M.2015,E-Tailing : The most preferable channel of distribution
Ponnien Selvi, M.2015,Role of Unorganised Workers in Unorganised Retailing, S.R.N.M.College, Sattur
Ponnien Selvi, M.2015,Retail Management Policy and its impact on customers, V.H.N.S.N College, Virudhunagar
Ponnien Selvi, M.2015,Ecotourism into Wild Life
Ponnien Selvi, M.2016,Role of Banks and Insurance Companies in implementing Schemes for Unorganised Sector Workers, APA(W) College, Palani
Ponnien Selvi, M.2017,Challenges Faced by Women in All India Services
Ponnien Selvi, M.2018,Marketing Mix Techniques of Departmental Stores, V.V.Vanniaperumal College for Women, Virudhunagar
Ponnien Selvi, M.2018,Attitude of Tin Container Manufacturers towards Automation Process, V.V.Vanniaperumal College for Women, Virudhunagar
Ponnien Selvi, M.2018,Awareness of Rural People about Life Insurance, V.V.Vanniaperumal College for Women, Virudhunagar
Ponnien Selvi, M.2018,Black Mix Sandal-The cause for the title ‘Sandal Town’, V.V.Vanniaperumal College for Women, Virudhunagar
Ponnien Selvi, M.2018,Sales Skills Development - The Foundation of Effective Selling, Sponsored by IMPRESS and Organised by V.V.Vanniaperumal College for Women, Virudhunagar
Ponnien Selvi, M.2018,Skill Development Programmes in Industrial Training Institutes – An Analysis, V.H.N.S.N College, Virudhunagar
Ponnien Selvi, M.2018,Role of Higher secondary school syllabus in infusing entrepreneurship Motives, V.V.Vanniaperumal College for Women, Virudhunagar
Ponnien Selvi, M.2018,Good Transportation Agents- Core Actors in Truck services, Mayas Publication
Ponnien Selvi, M.2018,STAR 2.0 – A Star in the sky of Digital India Project, S.B.K College, Aruppukottai
Ponnien Selvi, M.2018,Mobile Phone Technology Applied by Rural Entrepreneurs(A Study With Special Reference to Entrepreneurs in Flower Vending Business),SBK College, Aruppukottai in collaboration with Indian Academic Researchers .Association, Tiruchirappalli
Ponnien Selvi, M.2018,Five Ms of Advertising for Value Based Communication, Morappur Kongu College of Arts and Science, Morapur
Ponnien Selvi, M.2019,Transformation from Man-Made to Machine-Made Bouquet, Sponsored by IMPRESS and Organised by V.V.Vanniaperumal College for Women, Virudhunagar
Ponnien Selvi, M.2019,Skill development of Milk Vending Women, Sponsored by IMPRESS and Organised by V.V.Vanniaperumal College for Women, Virudhunagar
Ponnien Selvi, M.2019,From literate women to solar engineers – A case study, Sponsored by IMPRESS and Organised by V.V.Vanniaperumal College for Women, Virudhunagar
Ponnien Selvi, M.2019,Bridging the Gap of Requirement for Heavy vehicles drivers, Sponsored by IMPRESS and Organised by V.V.Vanniaperumal College for Women, Virudhunagar
Ponnien Selvi, M.2019,Impact of Training Programmes on Teaching Skills Development, Sponsored by IMPRESS and Organised by V.V.Vanniaperumal College for Women, Virudhunagar
Ponnien Selvi, M.2019,Skill Development for Rural Housing, Sponsored by IMPRESS and Organised by V.V.Vanniaperumal College for Women, Virudhunagar
Ponnien Selvi, M.2019,Creating Awareness among Workers about Additional Skills, Sponsored by IMPRESS and Organised by V.V.Vanniaperumal College for Women, Virudhunagar
Ponnien Selvi, M.2019,CSR of Tin Containers Manufacturers, Sri Kaliswari College, Sivakasi
Ponnien Selvi, M.2019,CSR of Pharmaceutical Companies in India, Sri Kaliswari College, Sivakasi
Ponnien Selvi, M.2019,CSR of Diary Industry Manufacturers,Sri Kaliswari College, Sivakasi
Ponnien Selvi, M.2019,GST & GTA,Vivekananda Kendra, Kanyakumari
Ponnien Selvi, M.2019,Goods Transportation Agents-Core Actors in Trucks Services
Ponnien Selvi, M.2019,Impact of Flowers on Mental Health by Ayurveda
Ponnien Selvi, M.2019,Environment Friendly M-Sand – A Fine Alternative to River sand
Ponnien Selvi, M.2019,Revenue Management Techniques of Hospitality Job Holders
Ponnien Selvi, M.2019,Eco – Friendly Homes: Need of the Hour, V.V.Vanniaperumal College for Women, Virudhunagar
Ponnien Selvi, M.2019,Social Responsibilities of Milk Vending Women in Virudhunagar Taluk, V.V.Vanniaperumal College for Women, Virudhunagar
Ponnien Selvi, M.2019,Exchange Rate Between Dollar and Rupee - An Analysis, NPR Arts & Science College, Natham
Ponnien Selvi, M.2019,Floral Design Courses – A Boon for Florists, NPR Arts & Science College, Natham
Ponnien Selvi, M.2019,Flower Knotting Devices – Freedom to Fingers of Florists, St.Joseph’s College of Arts & Science for Women, Hosur
Ponnien Selvi, M.2019,Mompreneur Florists and Emotions Management
Ponnien Selvi, M.2019,Awareness of Buyers about Eco-Friendly Packages,V.V.Vanniaperumal College for Women , Virudhunagar
Ponnien Selvi, M.2019,Effect of Noise Pollution on the Health of Workers in Tin Containers Manufacturing Unit, V.V.Vanniaperumal College for Women, Virudhunagar
Ponnien Selvi, M.2020,Analysis of Inclination in the attitude of florists towards mobile banking services, V.V.Vanniaperumal College for Women, Virudhunagar
Ponnien Selvi, M.2020,Role of HEIs in Creating Rurban Clusters, V.V.Vanniaperumal College for Women, Virudhunagar
Ponnien Selvi, M.2020,Supply Chain Management Procedures of Tin Container Manufacturers, V.V.Vanniaperumal College for Women, Virudhunagar
Ponnien Selvi, M.2020,Value Added Course on “Floral Designing” – A Boon for College Students,V.V.Vanniaperumal College for Women, Virudhunagar
Ponnien Selvi, M.2020,Role of HEIs in Creating Rurban Clusters, V.V.Vanniaperumal College for Women, Virudhunagar
Ponnien Selvi, M.2020,Applying Floral Waste Management Techniques using 3R’s, V.V.Vanniaperumal College for Women, Virudhunagar
Ponnien Selvi, M.2022,Curriculum Design for Accelerating the Digital Transformation of Banking Services, V.V.Vanniaperumal College for Women, Virudhunagar
Ponnien Selvi, M.2021,Opinion of Builders about Digitalised services by Banks, V.V.Vanniaperumal College for Women, Virudhunagar
Ponnien Selvi, M.2021,Attitude of Milk Vending Women Towards online Banking Transactions, V.V.Vanniaperumal College for Women, Virudhunagar
Ponnien Selvi, M.2021,Role of Middlemen in Marketing of Tin Containers, V.V.Vanniaperumal College for Women, Virudhunagar
Ponnien Selvi, M.2021,Reformation of Floral Business – Challenges and Opportunities,V.V.Vanniaperumal College for Women, Virudhunagar
Ponnien Selvi, M.2021,Understanding Cultural Differences,V.V.Vanniaperumal College for Women, Virudhunagar
Ponnien Selvi, M.2021,Awareness of Rural Customers About Upgraded Technological Services of Commercial Banks In Virudhunagar district, V.V.Vanniaperumal College for Women , Virudhunagar
Ponnien Selvi, M.2021,Debit Card Transactions – A Boon for Supply Chain Management, V.V.Vanniaperumal College for Women, Virudhunagar
Ponnien Selvi, M.2022,Impact of Mahatma Gandhi National Rural Employment Guarantee Act(MGNREGA) on Human Resource for Agriculture Work, V.V.Vanniaperumal College for Women, Virudhunagar
Ponnien Selvi, M.2022,Human resource Practices in Petty Shop , V.V.Vanniaperumal College for Women, Virudhunagar
Ponnien Selvi, M.2022,Challenges Before Rural Dairy Farmers: A Study ith Reference to Virudhunagar District, V.V.Vanniaperumal College for Women, Virudhunagar
Ponnien Selvi, M.2022,Digital Human Resource Management Practices followed by Builders, V.V.Vanniaperumal College for Women, Virudhunagar
Ponnien Selvi, M.2022,Human Resource Training to dealers of Solar Products – A Key for Sustainable Environment, V.V.Vanniaperumal College for Women, Virudhunagar
Ponnien Selvi, M.2022,COVID -19 Stress Management for Health Care Providers, V.V.Vanniaperumal College for Women, Virudhunagar
Ponnien Selvi, M.2022,Employee Retention Practices of Flower Shop Owners, V.V.Vanniaperumal College for Women, Virudhunagar
Ponnien Selvi, M.2022,Online Marketing Services of Builders – with Special Reference to Madurai District, Tamilnadu, V.V.Vanniaperumal College for Women, Virudhunagar
Ponnien Selvi, M.2022,Attitude of Dairy Farmers towards Government Schemes for the Development of Dairy Industry, V.V.Vanniaperumal College for Women, Virudhunagar
Ponnien Selvi, M.2022,Awareness of Public About the Role of Small Savings in National Development, V.V.Vanniaperumal College for Women, Virudhunagar
Ponnien Selvi, M.2022,A Study on Value Addition in Agricultural Products, V.V.Vanniaperumal College for Women, Virudhunagar
Ponnien Selvi, M.2022,Sampling Design for Social Science Research with Special Reference to the Dealers and Buyers of Solar Products, Sri Kaliswari College, Sivakasi
Ponnien Selvi, M.2022,Sustainable Development of Dairy Farming through Technology: A Study with reference to Amul and Aavin, Fatima College, Madurai
Ponnien Selvi, M.2022,Social Entrepreneurship in Solar Products in Virudhunagar District, Fatima College, Madurai
Ponnien Selvi, M,30.2022,Building Resilience in Floral Designing Business, PSG Institute of Management, PSG College of Technology
Ponnien Selvi, M.2022,Cost Reduction Strategies Followed by Hatsun Agro Products Ltd., V.V.Vanniaperumal College for Women, Virudhunagar
Ponnien Selvi, M.2023,Cost Effective Services in Gym, V.V.Vanniaperumal College for Women, Virudhunagar
Ponnien Selvi, M.2022,Manufacturing Cost Reduction Methods, V.V.Vanniaperumal College for Women, Virudhunagar
Ponnien Selvi, M.2022,Operation Cost Reduction Methods for Resorts,V.V.Vanniaperumal College for Women, Virudhunagar
Ponnien Selvi, M.2022,From Semi Automation to Fully Automation – A Step Ahead with Cost Excellence, V.V.Vanniaperumal College for Women, Virudhunagar
Ponnien Selvi, M.2022,From Trader to Manufacturer – Cost Excellence in Perfume Industry , V.V.Vanniaperumal College for Women, Virudhunagar
Ponnien Selvi, M.2022,Consumer Awareness about Green Products – The First Step towards Sustainability, Department of Commerce & Economics ,V.V.Vanniaperumal College for Women Virudhunagar in association with EAST Tirunalvali
Ponnien Selvi, M.2022,Empowerment of Rural People through Eco Tourism, Department of Commerce & Economics, V.V.Vanniaperumal College for Women Virudhunagar in association with EAST Tirunalvali
Ponnien Selvi, M.2022,Role of Middlemen in Marketing of Tin Containers, V.V.Vanniaperumal College for Women, Virudhunagar
Ponnien Selvi, M.2023, Institutional Values and Best Practices, V.H.N.S.N.College, Virudhunagar
Ponnien Selvi, M.2023,ESI Scheme and its Awareness among the workers,Government Arts and Science College, Sivakasi
Ponnien Selvi, M.2023,A Study on Mobile Payment Practices of Florists,Government Arts and Science College, Sivakasi
Ponnien Selvi, M.2023,Role of State Education policy in Rural Women Empowerment, Government Arts and Science College, Sivakasi
Ponnien Selvi, M.2023,Logistics Services – A Comparative Study between India and Other Countries,Government Arts and Science College, Sivakasi
Ponnien Selvi, M.2023,A Study on Pre sales and Post Sales Services offered by the Dealers of Solar Products in Virudhunagar District, Government Arts and Science College, Sivakasi
Ponnien Selvi, M.2023,A Study on Various Communication System Used in an Organisation (Special Study on Shri Ramalinga Spinning Mills Pvt. Ltd.), Government Arts and Science College, Sivakasi
Ponnien Selvi, M.2023,Goods and Services Tax (GST) on Hospitality Sector,Government Arts and Science College, Sivakasi
Ponnien Selvi, M.2023,A Study on education opportunities for women through online and offline,Government Arts and Science College, Sivakasi
Ponnien Selvi, M.2023,A Study on Various Fitness Practices with Special Reference to Gym,Government Arts and Science College, Sivakasi
Ponnien Selvi, M.2023,A study on components of logistics management followed by Hatsun agro product ltd, Government Arts and Science College, Sivakasi
Ponnien Selvi, M.2023,A Study on Recent Trends in Building Construction,Government Arts and Science College, Sivakasi
Ponnien Selvi, M.2023,Services by HEIs-A Step for Community Entrepreneurial Development (A Study with Reference to Florists), Fatima College, Madurai
Ponnien Selvi, M.2023,Goods and Services Tax (GST) on Hospital Sector,Government Arts and Science College, Sivakasi
Courses taught at UG level
Secretarial Practice
Auditing
Management Accouonting
Financial Accoounting
Income Tax
E-Commerce
Entrepreneurship Development
Business Statistics
Business Mathematics
Elements of Company Organisation
Marketing Management
Business Communication
Business Organisation and Management
Corporate Accounting
Business Environment
Human Resource Management
Principles of Insurance
Courses taught at PG level
Marketing
Income Tax
Internet and E-Commerce
Database Management System
Operations Research
Research Methodology
International Marketing
Advanced Accountancy
Advanced Cost Accounting
Awards / Recognitions / Achievements
Teacher - Achiever Award received by Lions Club , Virudhunagar in 2008
Consolidation Prize from Vivekanada Kendra in 2012
Best Paper Award from Inernational Conference in 2021
Got Shield and Cash Prize (1000+1500) from V.V. Vannaiperumal College Managing Board Member for Chapter and Book Publication
Editorial member of the ISBN Proceedings of Human Resource Strategies: Paradigm Shift in the Globalised Scenario, 2022
Acted as a Trainer for Muli Skill Development Programme on Research, 2022
Acted as Resource Person and Chairperson for paper presentation session in the National Seminar in Government Arts and Science College, Sivakasi